SEO (search engine optimization) is one of the most important aspects that need to be considered when starting your online presence. Why? Well, you could have the best product/service ever and the most beautiful website with all the bells and whistles imaginable; though without a way for people to find it; it is just an expense you do not need.
What is SEO, really?
SEO is configuring a website so that it has a chance to show up in a search result for a particular phrase and ideally on the first page. In other words, it is a way of telling Yahoo, Google, or MSN what we think our site is about. All search engines have a slightly different formula for how they determine these results. But in short, they look at different factors of each website page, rank them and then give those results to you.
Here at TGI Softech, we practice what we preach; below are a few examples of our unpaid rankings on Google (SG):
| Keyword | Ranking |
| bulk SMS | #4 |
| cms | #3 |
| content management system | #1 |
| eCommerce | #1 |
| EDM | #4 |
| eNets | #6 |
| mass email | #4 |
| OSCommerce designer | #6 |
| payment gateway | #4 |
| PayPal integration | #7 |
| pos | #1 |
| point of sale | #1 |
| sell online | #4 |
| web design | #1 |
| web designer | #4 |
| web development | #1 |
* rankings correct as of the date of publishing. 5 Sep 21
For more examples of our SEO please contact us.
At Sinholdings we consider Google the most important search engine as of 2008 it has 79.03% market share, followed by Yahoo 11.58% and MSN 3.46% (source marketshare.hitslink.com). So we primarily target Google for SEO.
To start your SEO campaign with us there are 5 steps:
- We provide an SEO survey of your site which costs $0 to advise you of costs and viability.
- Usually, we will list out 20-30 keywords with you and guarantee top 10 results for 5 of the keywords.
- We construct a plan of action and agree on the yearly fees. SEO is an ongoing process if you do it all at once Google will penalize your website as it is a very unnatural occurrence.
- We set up the analytics for you to be able to study the effects of the SEO and we also provide an online control panel for you to view the details of what we have actually done.
- We set the SEO in motion.
Some of the deliverables
- Search engine submission
- On-page optimization (making your website search engine friendly)
- Off-page optimization (making your website popular so search engine likes it)
- Creating sitemap
- and some trade secrets…
We practice 100% white hat methods and follow all of Google’s webmaster guidelines.